Archive for the ‘Business’ Category

Web design for photographers; a critique for Anthony Phung aka @APhungFoto

Anthony used my critique request form to ask for a critique not exactly of his work but of the way he shows his work, namely, his APhungFoto website.

Home page

The first thing I notice is the nice clean design. I like how big the images are, though one problem with this is that part of the photo is obscured “below the fold.” What this means is that I need to scroll down to see the entire photo. One way this could be improved is to decrease the size of the header. I like the header, especially if it is actually a personalized signature. I am guessing it is not, though? Regardless, it looks personal. Though “Foto” in papyrus does look tacked on. Read the rest of this entry »

My 2nd Anniversary! + Giveaway

Coming on the end of June here, it will be the second year I have had my website and blog up and running. I will share some stats, a few favorite posts, and also a print giveaway!

How many people see my site?

As for the stats, I am very happy to announce that my traffic has dramatically increased. In the image below, you can see the blue line of current visits (with the numbers of monthly visitors) in comparison to the green line with the visits of last year. I am now nearing about 2000 visits to the site every month. June as listed below is slightly low, but there are 3 days yet unaccounted for here.

Before and After stats
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How I work as a designer

This is an explanation of how I work for design. It can generally be applied to any sort of design, but I’ll talk more specifically about designing logos, since that is a specialty of mine. So after the project has been discussed and the agreement is signed and the down payment has been paid, this is what I do.

Brainstorming and Mind-Mapping

The first step is just generating ideas. I start with the very basic, generally the name of the business or what it does, and think of absolutely everything that has to do with that industry. This stage is very fast moving, with lots of ideas in a short amount of time.
A mind-map is like a diagram of connecting bubbles with words or phrases inside. Here is an example of a previous job for a computer repair company:

tech WALK logo mind-map
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Studio Project – The Beginning

I have begun a new pretty ambitious project. I am retrofitting an old wooden granary into my working studio. I am not entirely sure, but I believe it was built in the 1970s, but possibly earlier. The only reason I think 70s is because of a grain ticket from that era that is on an interior wall, though that really only says that is when it was once used to hold grain.

Here is the front, North and west side:

The studio in the beginning © Chris Lane Photo

Here is the back, South and East side along with two of my four dogs:

The back of the studio in the beginning © Chris Lane Photo
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Who is your client?

America's Cup Building - Valencia, Spain - David ChipperfieldAmerica’s Cup Building in Valencia, Spain, designed by architect David Chipperfield. image from Wikipedia under GNUFDL.

In all aspects of commercial work, be it graphic design, photography, commissioned fine art, or architecture you have a client. I was listening to an interview on a BBC Radio 3 podcast the other day with architect David Chipperfield and he briefly brought up the question for his own architectural work, “Who is ultimately the client?” This question intrigued me and I wanted to follow up on it further. After all, this question can really be put out to a much broader base than just architecture. Who, indeed is the client for the work you produce?

The Billpayer

Obviously, the one that is actually giving you the money to do your work is ultimately the client, right? They are the true decision maker, because without them, Read the rest of this entry »